Welcome to WAC Research:
Your Partner in Qualitative and Quantitative Market Research
YOU CREATE WE INITIATE
WAC Research, The Nationwide Data Collection, Recruiting and Field Management Company for all of your online or in person research needs. Give us your research design and we will implement it.
No longer is there a need for you to spend hours trying to coordinate multiple markets or to find qualified respondents for online or in person research in small or remote markets- LET THAT BE OUR JOB!
QUALITATIVE Research
Qualitative research plays a crucial role in providing deep and nuanced insights into consumer behavior, preferences, and perceptions.
QUANTITATIVE Research
Quantitative research is a systematic approach that focuses on collecting and analyzing numerical data to gain objective insights and make data-driven decisions.
DATA COLLECTION
WAC provides a full menu of data collection and recruiting services nationwide and in our two top rated facilities in South Florida.
WAC Research has been a leading market research firm since its inception in 1972. We offer our clients a no hassle Single Point of Contact to handle all your research needs, whether it be nationwide recruiting and field management, online research or in person focus groups.
In addition, WAC owns two of the top rated focus group facilities in the country, WAC of Miami and WAC of Ft. Lauderdale
Locations
TEAM
Ken Altschul
Founder / Partner
40 years in Marketing research with specialization in qualitative research--Owner of Focus group facilities in Miami and Ft. Lauderdale
Gary Altschul
Owner / Managing Partner
Operations manager and owner of WAC Miami and Ft. Lauderdale for the past 12 years (Ft. Lauderdale and since Miami's inception 2 years ago -2008)
Mayling Young
Field Director
Director of Field Operations
